The Dark Art of the Blurb
Powerful for all their 150 word punch because of their ability to make us do things: one click that link, open that wallet, pay that pal, read that sucker.
There is a lot of written advice about writing blurbs, but the skill is more akin to that of an advertising copywriter than to an author of narrative fiction.
With more and more authors choosing to self publish or manage their returned backlists through self publishing, and with some digital publishers asking for a first draft blurb along with submission, the ability to craft a winning blurb has become more critical.
The course will be delivered on Facebook over three weeks, via a private closed group, in four parts:
Part 1: Seven steps to crafting a blurb. Handout and discussion
Part 2: Additional content and submit your blurb for a critique. This is the homework section. Each participant should submit and receive a critiqued blurb by email. (Not mandatory, but participants will get more out of the process by acting)
Part 3: All initial and revised blurbs to be shared in a forum for reference.
Part 4: Final online forum discussion on learnings. No new content.
Course Dates: 1st - 28th May
Cost: RWA-Member – $30.00 Non RWA-Member – $80.00
*Please note, there is a $0.30 Trybooking fee at checkout.
Ends: 28th May 2017
RWA's OWL Courses
PO Box H120
Hurlstone Park, NSW 2193