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Presenting and Negotiating

Part 1: Wednesday 21 February
12.00pm - 2.00pm

Part 2: Wednesday 28 February
12.00pm - 2.00pm

NOTE: You are booking for BOTH sessions.

Event Details
How to win clients and influence peers. The presenting aspect will cover: the Institute Awards process and criteria, what to include in your presentation, how do you effectively communicate your design intent and outcomes, and more generally, what makes a great pitch and how to present to a room of people.  The negotiation element is focussed on your architectural clients – how to set up interactions, negotiate the best from a situation and how to understand your audience and using tools to turn a meeting around.

Practice Management

Knowledge Domain

Speakers: Session 1


Chloe Oestreich, http://chloeoestreich.com/

Chloé Oestreich is a coach, facilitator, and speaker.

She works with leading architecture firms internationally and coaches CEO’s and senior executives across a range of sectors. As a coach she helps individuals present with conviction and become aware of the habitual patterns that undermine their authority during client interactions.

Growing up and working in Switzerland, Germany and England, Chloé grew to understand the true importance of presence to both personal and business success. As a former actor and journalist, her area of expertise lies in dissecting what array of information our bodies project when presenting, and how these influence our clients decision making.

By making her clients aware of their habitual patterns, which may hold them back from presenting with confidence, Chloé develops a tailored strategy that enables architects to be mindful of their presence.

Whether focusing on the delivery of specific tender, working on global projects or leading development programs for senior associates, Chloé helps architects make an impact so they leave positive long lasting impressions and form strong client relationships.

Currently splitting her time between London and Melbourne, Chloé helps people achieve greater confidence and clarity in business environments through leading development programs and coaching senior executives at global businesses including COX, Bates Smart, Peddle Thorp, AFK, Macquarie Bank and KPMG.

Verity Campbell, Verity Campbell Communications

We help architects communicate with the widest possible audience. We help you build and sustain your business, sharpen your competitive advantage, and enable you to feel confident about how to pitch projects. Our 20+ years’ experience in writing, marketing, PR and communications offers our clients the very best results-led service and advice, on an ongoing or as-required basis. Led by Verity Campbell, our small team is based in West Melbourne, but our reach is national.

Speakers: Session 2


Chloe Oestreich, http://chloeoestreich.com/

(See bio above)



(more information to come)

This seminar provides one formal CPD point per hour on completion of set assessment 


Ticket Costs
A+ $100                 
Standard $108       
SONA/EMAGN/Retired $60

Non- Members:
General $210         
Non- Member Student $80


Australian Institute of Architects
Level 2,
41 Exhibition Street
Melbourne, VIC 3000

Australian Institute of Architects
Victorian Chapter
Level 1, 41 Exhibition Street 
T: 03 8620 3866 
E: vic@architecture.com.au



1. The Victorian Chapter has the right to cancel or alter the dates, speakers or venue of an event. 2. In the event of cancellation, bookings will be transferred to the next available event unless the registrant requests otherwise. 3. No cancellations or refunds two (2) working days prior to the event. 4. People attending in replace of the registered person must pay the ticket fee associated with their membership type. 5. Please note that start and end times are an estimation. Some seminars may finish earlier or later than the proposed time.

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