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Bass Coast South Gippsland Business Alliance 



Invites you to attend a lunch with keynote speaker



Dr Vaughan Reimers
Senior Marketing Lecturer, Federation University



Thursday, 17 May 2018
12:15pm for a 12.30pm start

The Inlet Hotel
3-5 Esplanade, Inverloch, VIC 3996

$40.00 per person - includes a two-course meal

Please RSVP by Thursday, 10 May 2018

Pre-event registration and payment is essential.  We are happy to accept payment for tickets via TryBooking, EFT or Cheque.


Dr Vaughan Reimers
Senior Marketing Lecturer, Federation University Australia

Born and bred in the local region, Vaughan feels a strong sense of commitment to seeing Gippsland thrive and prosper.  He is Federation University's "go to" speaker for all things business and/or marketing, and having taught thousands of students how to succeed in business over the past 22 years, he is now commited to sharing his expertise and experience with the wider community. 

Whilst Vaughan's areas of marketing expertise cover a wide range of topics, he is a passionate believer in "perfection before promotion". 

Common sense dictates that one should never build a house on anything but the most solid of foundations. For some reason, this vital principle is often overlooked when it comes to running a business. In this age of online marketing and social media, too often we go for "promotion before perfection" by seeking to get our message out there before we've got our product or service right.

Vaughan will help address this common mistake by providing insight into:

  • what it is that your customers/clients value
  • how to undertake simple yet effective 'research' that provides insight into your customers' needs, and how your organisation should go about satisfying those needs
  • identifying your source of competitive advantage
  • understanding the importance of analysing your competitors
  • knowing what excellent service comprises and how to provide it

Each of these foundation stones will be explained in a simple practical way using captivating and creative examples from the world's most successful organisations.




Baw Baw networking breakfast with Dr Vaughan Reimers
Thursday, 17 May 2018 - 7.00am to 9.00am
Warragul Reception & Conference Centre
More Info >>

Latrobe networking breakfast with Dr Vaughan Reimers
Friday, 18 May 2018 - 7.00am to 9.00am 
Century Inn, Traralgon
More Info >>



Contact Details

Kirstyn Krausz, Gippsland Event Management
Phone: 0413 187 576




Bass Coast South Gippsland Business Alliance |  PO Box 1435, Warragul 3820  |  Phone: 0413 187 576  |  Email:
Run under the auspice Gippsland Community Network Events Inc ABN 75 820 660 987


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