Event Waitlist

Sorry, there are no available tickets for this event. Please sign up to the waiting list (optional).

First name is required. First name contains invalid characters.
Last name is required. Last name contains invalid characters.
Email address is required. Email address is invalid.
Phone number is required. Phone number is invalid.
Number of tickets is required. Number of tickets is invalid.

Your name has been added to the wait list for this event. The event organiser will contact you through your email address once there are available seats / slots.

Booking window has closed. Please contact the event organiser directly.

Tourist destinations: Attracting markets, delivering experiences, growing business opportunities

hero

Join us at the next Monash Marketing Business Breakfast event: “Creating tourist destinations: Attracting markets, delivering experiences, growing business opportunities” on Friday 19 October at Zinc, Federation Square (Melbourne) where we’ll hear from:

 

 

 

 Felicia Mariani (CEO, Victorian Industry Tourism Council) who will share her insights from a peak tourist organisation’s perspective on trends in visitations; impact of competition (domestic and international), ways to support emerging destinations and challenges in managing the tourist footprint on sought after tourist destinations (eg Phillip Island, Great Ocean Road etc)

 

 

 

 

 Jody Grossfeldt (Head of Guest Experiences, AAT Kings & Inspiring Journey) who will give a tourist operator’s perspective on factors that influence their decision on which tourist destinations to support, the importance of supporting infra-structure to maximise the tourist experience, meeting tourist expectations

 

 

 

 

 Amanda McClaren (Mayor, Strathbogie Council) who will speak on the challenges and rewards from a tourist destination’s perspective – Nagambie: Victoria’s tourist gateway to gourmet food, fine wine and water-sport recreation

 

 

 

 

 

 Prof Harmen Oppewal (Head, Department of Marketing – Monash University) who will look the importance of investing in tourism from a research perspective

 

 

 

 

 

 

 Brigette McGuire (Principal and Managing Director, McGuire Marketing) who has over 20 years-experience in Brand Management and Marketing Strategy, will be your event MC.

 

 

 

The calibre of speakers will guarantee that you walk away with a number of gems to help your business - big or small, established or emerging, local or global brand - successfully navigate the opportunities that tourism offers.

On Friday 19 October 2018 at 6:45am

Location

Zinc Federation Square
Corner of Flinders and Swanston Streets, Melbourne, VIC 3000

Contact Details

Contact Form
Monash Marketing Business Breakfast - Tourist Destinations

This event has now closed

Resend tickets to your email address.

Contact the event organiser.

You can review the event organiser's terms and conditions here.

Monash Marketing Business Breakfast - Tourist Destinations

Contact name: Monash Business School Events Team

Contact phone: 03 9904 4182

Your name is required. Your name contains invalid characters.
Message is required.

You can review the event organiser's terms and conditions here.

If you can't find your tickets, click here.

Your email has been sent.

The organiser will be sent the details of this message.

Sorry

Sorry, there appears to have been an error. Please try again later.