ADL Hills Marketing Masterclass: Wine
Adelaide Hills Marketing Masterclass: Wine
WHAT: What wine customers want.
Find out how to use your brand, your cellar door and your region to effectively engage with the people who should buy your wine.
Using Australian and international examples, understand what attracts – and what turns off – potential purchasers.
Professor Ulrich Orth is an international expert in wine marketing, wine business, tourism and consumer behaviour related to design and brands. On a flying visit to Australia, the Grape and Wine Research and Development Corporation (GWRDC) has secured him for the following masterclass session.
WHEN: Tuesday 25 February, 4:00 – 5:30pm
Lot 1, 53 Bald Hill Road
Nairne, SA 5252
CONTACT DETAILS: Abbey Flanagan, Communications Coordinator, GWRDC, 08 8273 0500 / firstname.lastname@example.org
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