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International Marketing: An Introduction and overview

International Marketing: An Introduction and overview

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Understanding the International Schools Market can be incredibly difficult. Whether you are a Head or Marketer, if you've not previously been part of a school with international students it can be difficult to know how to begin. This weekly course held at 930 in the morning for an hour will give you an opportunity to explore just how you can improve your appeal to the International market. The course is delivered by leading International Schools expert Sarah Kershaw.
Week One - Weds October 9th at 930 - 1030am

Introduction to International marketing for Schools

Week Two - Weds October 16th at 930-1030am

Understanding the different markets in key countries

Week Three - Weds November 6th at 930-1030am

Branding and Positioning your schol in the international market

Week Four - Weds November 13th  at 930-1030am

Education Agents and Building Networks

Week Five - Weds November 20th  at 930-1030am

International travel and recruitment fairs

Week Six - Weds November 13th  at 930-1030am

ALL LIVE SESSIONS WILL BE RECORDED AND SHARED.

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