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Member Meeting - Extending our Season

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Member Meeting - Extending our Season

Thursday 6 November 2025 9:30 AM - 1:30 PM (UTC+00)
A 10% increase in visitor spend in each of the off peak months and 5% in the shoulder months outside the peak months would increase overall spend, based on 2024 figures, by around £255 million

Join our next member meeting where we will focus on how Cumbria can grow the value of its winter offer and how you can benefit.

Find out more about:

- Cumbria Tourism’s Winter Campaign
- New and diversified off-season product
- New winter events and experiences
- Key audiences
- Partnership opportunities
- Top Tips
- And discover highlights from this year’s visitor survey of 2000+ individuals – helping shape your own marketing plans

There will be plenty of time for networking and lunch will be included.

AGENDA

09:30                    Guest arrival & networking - teas & coffees

10:00                   Welcome from The Grange                             

10:05                    Highlights from Cumbria Tourism - Gill Haigh, MD, Cumbria Tourism

10:20                    How’s Business - Helen Tate, Research Manager, Cumbria Tourism

10:40                    Extending the Season - Sue Clarke, Marketing Manager & Heather Sewell, Communications Manager, Cumbria Tourism                          

11:10                    Comfort break

11:20                    A Q&A with Judi Blakeburn, CCO of Hotels in Scotland, Cornwall and Cumbria - Gill Haigh, MD, Cumbria Tourism                               

11:40                    A Q&A with Gary Fildes, Director, Grizedale Observatory - Mark Holroyd, Chair, Cumbria Tourism                                          

12:00                    Q&A Panel - Jim Walker MBE, President, Cumbria Tourism

12:20                    Meet our Traders

12:30                    Lunch & Networking      

13:30                    Finish   

 

Location

The Grange
The Grange Hotel, Grange-over-Sands, Cumbria LA11 6EG

 

Contact Details

 
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