Renewable energy: A marketing gift or challenge?

Due to the escalating COVID-19 situation, we have made the difficult decision to postpone the Monash Marketing Business Breakfast, scheduled for Friday 20 March, 2020.

We understand this is disappointing news, however, our duty of care to our guests, staff and students, is at the heart of our decision. 

We have rescheduled this event to Friday 16 October, 2020. All ticket holders have been contacted regarding refunds for the March event and we will be in touch at a later date regarding rebooking for October. 

Debate on how best to incorporate renewables into our energy mix is plagued by a lack of political appetite and competing business interests, while a lack of investment in research and development continues to stymy progress towards a bipartisan national energy framework.

Where does business find good, sound information on the role that renewables play in meeting their energy needs?

The first Monash Marketing Business Breakfast for 2020 is proud to host three experts who offer distinctive and insightful perspectives on this critical topic.

The Grattan Institute's Energy Program Director Tony Wood has decades of public policy and industry experience including 14 years at Origin Energy in senior executive roles. He was Program Director of Clean Energy Projects at the US-based Clinton Foundation, advising governments in the Asia-Pacific region on effective deployment of large-scale, low-emission energy technologies. In 2008, he was seconded to provide an industry perspective to the first Gamaut climate change review.

CEO of the Clean Energy Council Kane Thornton has more than a decade's experience in energy policy and leadership in the development of the renewable energy industry. Kane has advocated for and helped design the policies that have been critical to the renewable energy industry's growth. Previous industry roles include roles for Hydro Tasmania and Renewable Energy Generators Australia.

Steve Gibbs, Chair and Non-Executive Director with Australian Ethical Super will discuss challenges facing investors in identifying viable renewable energy projects that deliver ROI and deliver certainty. Among his industry roles, Steve was the CEO of ARIA (now known as the CSC), one of the largest superannuation schemes in Australia and CEO of the industry body, Australian Institute of Superannuation Trustees (AIST).

This quality event series has been hosted by the Monash Business School Department of Marketing for more than 15 years, will be chaired and facilitated by Brigette McGuire, Managing Director, McGuire Marketing and Monash Business School Board Member.

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