Marketing for Small Business
Learn the important aspects of marketing your business and developing your brand for future growth. Join marketing expert, Ajanta Judd, for this short course that will enhance your ability to implement marketing strategies that get results for your business. You will learn to use various social media, website and graphic design platforms, as well as how to ensure your marketing efforts go further in traditional offline advertising channels.
- Identify and examine your target markets/audiences to understand how they obtain information and what motivates them to act
- Create compelling branding and brand (and product) positioning and differentiation
- Upskill yourself with social media, website design and graphic design platforms
- Develop strategies for offline and online marketing
- Learn how to engage and activate your customers through targeted communications and specific messaging
- Receive guidance on developing a comprehensive marketing strategy and plan, and how to measure the success of your marketing efforts
Date: Wednesday March 9, 7 consecutive weeks | Time: 6pm - 8pm
Cost: $65 PICAL Members, $55 Non-members, or $45 Concession
Venue
PICAL
56-58 Church Street
Cowes
Vic 3922
Contact Details:
PICAL
Phone 5952 1131
Email: programs@pical.org.au