Beyond the Tasting
About
Developing Brand-Led Cellar Door & Wine Tourism ExperiencesExplore how moving beyond traditional wine tastings can open the door to more engaging, higher-value visitor experiences - helping you deepen connection and differentiate your offering.
This half-day workshop delivered by the Margaret River Wine Academy is brought to you by the Great Southern Wine Producers Wine Association and the WA Wine Industry Partnership via funding from the WA Government.
Reserve your spot today for a practical and interactive training session which will help you translate your brand story into bookable wine tourism products that drive both engagement and revenue.
TOPICS
Brand story → customer experience
Designing bookable experiences
Structuring and pricing for value
Turning concepts into action
DETAILS
Date: Thursday 10 September | Time: 10am–3pm
Location: Mrs Jones Cafe, Denmark
Capacity: 10 wineries
Facilitator: Leah Clearwater of the Margaret River Wine Academy
Subsidised Cost: $250 per business (covers 2 people per winery). Includes light lunch.
This program is enabled through the Western Australian Wine Industry Partnership, an industry-led initiative supported by the WA Government.
Location
Mrs Jones Cafe
12 Mount Shadforth Road, Denmark 6333