Marketing using Social Media for your Community Group
Social media and online activities are now part of our everyday. They are an efficient way to
communicate with your group, members and key stakeholders, however the challenge is to
understand the audience you are targeting, so you can decide which platform will have the
greatest impact and reach this audience.
This interactive session will provide a basic overview of marketing, understanding what you are
marketing and who you are marketing to. Then in turn, an understanding of the most popular
social media platforms used in Australia and insights on the best way they can be used effectively
to engage and communicate with your target audience. This session will be most beneficial to
groups new to promoting their organisations through social media channels. Topics include:
» Understanding marketing and its jargon
» Using social media as a platform to market to your group
» Understanding your target audience
» The pros and cons of social media platform
communicate with your group, members and key stakeholders, however the challenge is to
understand the audience you are targeting, so you can decide which platform will have the
greatest impact and reach this audience.
This interactive session will provide a basic overview of marketing, understanding what you are
marketing and who you are marketing to. Then in turn, an understanding of the most popular
social media platforms used in Australia and insights on the best way they can be used effectively
to engage and communicate with your target audience. This session will be most beneficial to
groups new to promoting their organisations through social media channels. Topics include:
» Understanding marketing and its jargon
» Using social media as a platform to market to your group
» Understanding your target audience
» The pros and cons of social media platform
Location
Council Chambers-St Kilda Town Hall - entrance Brighton Road.
99A Carlisle Street,, St Kilda Victoria 3182
Contact Details
Contact Form
Marketing using Social Media for your Community Group
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